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The Sister-in-Law Index: What Gen Z Really Wants Right Now
Aug 06, 2025

The Sister-in-Law Index: What Gen Z Really Wants Right Now

Straight from two South Florida girls who spend more on Revolve than rent

Graham Welter
Graham Welter
Tailgates, Touchdowns & TikToks: The Fall Growth Playbook
Aug 04, 2025

Tailgates, Touchdowns & TikToks: The Fall Growth Playbook

Football season is here — and your brand should be part of the starting lineup

Graham Welter
Graham Welter
Booth boots, bathwater soap, and the death of the #sponsoredpost
Aug 03, 2025

Booth boots, bathwater soap, and the death of the #sponsoredpost

The weirdest – and smartest trend

Graham Welter
Graham Welter
The DTC Playbook: 5 Strategies That Actually Work
Jul 31, 2025

The DTC Playbook: 5 Strategies That Actually Work

upgrade UGC, start clipping, join these founders, fix your emails and more

Parker Burr
Graham Welter
Parker Burr, +1
Is Your UGC Folder a Graveyard?
Jul 30, 2025

Is Your UGC Folder a Graveyard?

The 1% Creator Strategy

Graham Welter
Graham Welter
380% Growth, 0 BS: What Actually Worked for Sip Tequila
Jul 30, 2025

380% Growth, 0 BS: What Actually Worked for Sip Tequila

How Sip Tequila scaled 380% without burning cash

Graham Welter
Graham Welter
Why Every Brand Should Be Clipping the Hell Out of Their TikToks
Jul 29, 2025

Why Every Brand Should Be Clipping the Hell Out of Their TikToks

Your TikTok is boring. Fix it with this one strategy.

Graham Welter
Graham Welter
The $13 Billion Secret: How Top Ecommerce Founders Are Cracking the CAC:LTV Code in 2025
Jul 28, 2025

The $13 Billion Secret: How Top Ecommerce Founders Are Cracking the CAC:LTV Code in 2025

Parker Burr
Parker Burr
Your emails are hitting spam. Here's exactly what you need to do.
Jul 28, 2025

Your emails are hitting spam. Here's exactly what you need to do.

share this with your team

Parker Burr
Parker Burr
Shelf Space, Signal, and the Sh*t That’s Actually Working.
Jul 23, 2025

Shelf Space, Signal, and the Sh*t That’s Actually Working.

How to de-risk retail, build an anti-fragile media mix, and tap the hottest trends in health — plus a 30-second favor that helps me help you

Graham Welter
Graham Welter
The Power of the Right Intro
Jul 23, 2025

The Power of the Right Intro

The truth about finding the right partners

Graham Welter
Graham Welter
What’s Popping in Health & Fitness: This Week’s Most Interesting Launches
Jul 23, 2025

What’s Popping in Health & Fitness: This Week’s Most Interesting Launches

14 New Launches Shaping the Future of Health & Wellness

Graham Welter
Graham Welter
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